Friday, October 24, 2008


More than a million Canadians are runners, making it this country's most popular recreational and fitness activity. Canadians run for exercise and we run to raise money for important causes. We run alone and in groups. And every year, hundreds of thousands of us participate in organized races, from fun runs to marathons, which are growing steadily.

Until now, Canadian runners haven't had our own running magazine. But now, there's iRun, providing a uniquely Canadian perspective on the activity and the sport. Published six times a year, iRun educates, informs and inspires Canadian runners.


Through partnerships with iRun, every participant in the Ottawa Race Weekend, the Mississauga Marathon and the BMO Bank of Montreal Vancouver Marathon will receive a copy of the inaugural issue of iRun and a complimentary one-year subscription to the magazine. iRun will also be available at Running Room stores across Canada, at other retail outlets and through on-site distribution at running events.

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